Alin
Wagner
I'm Alin Wagner, a brand builder, community architect, and digital marketing executive with 15+ years growing premium fashion, beauty, and lifestyle brands.
As VP of Marketing at Alembika, I built the entire DTC and marketing ecosystem from the ground up on Shopify Plus — growing revenue 5.4x and scaling direct-to-consumer to 60% of total business.
I specialize in the affluent woman over 45 — her values, her loyalty, and her extraordinary commercial power. I've built communities, editorial magazines, and brand worlds around her that became the most powerful growth engines in the businesses I've led. Outside of fashion and beauty, I'm the founder of Redhead Whisky Club — a 7,000-member community across NJ and NY — and an internationally recognized female voice in the whisky world.
Portfolio — Volume I
Chapter One
eCommerce & Digital Marketing
Fifteen years owning the full digital stack. From Shopify Plus to P&L — strategy, execution, and the operator's discipline that turns vision into revenue.
Chapter Two
Social & Community Building
Anyone can buy followers. Very few can build a community that generates revenue. I've done it across fashion, beauty, and spirits — repeatedly.
Chapter Three
Whisky World
Founder of Redhead Whisky Club. Certified Scotch & Bourbon Professional. A female voice in a category that had no room for women — until it did.
Chapter Four
The 45+ Woman
The most powerful consumer nobody is marketing to. A manifesto on loyalty, values, and the extraordinary commercial power of the woman the industry ignores.
Get in touch
Let's start a conversation.
Whether it's a leadership role, a fractional engagement, a stage, or a bottle worth sharing — I'd love to hear from you.